You have worked hard to build your virtual store. You have quality products, very good photos, and you have visitors on your page; But there is a problem, those visits do not manage to materialize in successful sales, what can you do then? Here are some tips on how to increase online sales fast
In a simple way you can achieve success through three basic steps, we will explain it to you below.
Something to keep in mind is that if the customer does not have complete information about a product, it is difficult for them to decide to buy it. This happens both in physical stores and online. In your case, that you have an online store, the best way to gain the trust of your potential client is through the correct description of your product. A good photo is important but it is not everything.
Make a good description of your product, write as if you were face to face with your client and describe all the benefits of your product. Think about the possible questions that your customers ask you most face to face and answer them in the product description. This description will be your best seller 24-7.
Many e-merchants settle for a box on their page where they report that they must transfer to a certain account if they want to buy. However, today there are well-known payment gateway providers, such as Mercado Pago or Payu, that facilitate this process. In your case, you will pay a commission for each sale, and in the case of the client, their confidence will increase when it comes to paying.
This step is where the client becomes more nervous and more sensitive. Since it is the final moment to be able to have your product in your hands. For this, it is important that you know how to calm your client’s nerves and make him fall even more in love with your brand.
The best way to achieve this is by monitoring the shipping process and, very importantly, complying with the times that you have established. That is, if you promised the customer before buying that their product would arrive in four days, you must comply with this time, especially if the customer must sign something or he will pay on delivery.
If the process goes well, done, the customer will be happy, but if it goes wrong, you will gain the trouble of it, a very safe public undo and will not buy you again.
This is something that e-merchants often ignore but make a serious mistake since they completely close the possibility of a buyback from that client. The important thing is not that the product arrives full fast, but that it arrives at the moment you promised.
In order to avoid customer inconvenience at this stage, you have followed up on the delivery process. And keep the client informed through the communication medium you prefer, about each step of your product. When it was shipped, when it entered the warehouse and when it will be dispatched. Remember to include the guide number so that the client can verify on their own if they wish.
A plus in this regard is that you include your contact number so that the client can speak to you if they have any questions.
Remember, customer service is everything, whether you sell online or physically.
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